Life-Space Employer Brand

Employer Brand Video

Life-Space Group, a leading probiotics company based in Clayton, Victoria, engaged us to produce employer brand videos as part of rolling out their newly developed Employee Value Proposition. Working with their People team, the goal was to celebrate what makes Life-Space a great place to work and attract talent who align with their science-driven, wellbeing-focused culture.

Our Approach

We filmed at Life-Space’s offices, letting the workspace become part of the story. Our conversational interview approach was particularly important here — scientists and researchers aren’t typically comfortable on camera, so creating a relaxed environment where people could speak naturally about their work was essential. Josh directed interviews that focused on personal stories and genuine passion rather than corporate talking points, while Daniel captured the workplace and team interactions that bring the culture to life visually.

The Result

Three employer brand videos that earned approval from Life-Space’s leadership and board. The pieces were delivered for careers pages, LinkedIn, and internal communications from a single production investment. The content passed executive-level scrutiny while still feeling authentic — getting that balance right between corporate requirements and genuine storytelling is what makes employer brand content work.

Looking to attract talent with authentic employer brand content? Get in touch or call us on +61 3 9933 4690.